Why We Started bloom-bits

In 2019, our founder Sarah Williams noticed something troubling while teaching secondary maths in Cardiff. Students could solve complex equations but struggled with basic budgeting. They'd never been taught how money actually works in daily life.

That observation sparked an idea: what if we created engaging, practical financial education specifically designed for young people? Not dry textbook lessons, but interactive workshops where children could experiment with real-world money scenarios.

Five years later, bloom-bits has helped over 850 young people across Cardiff develop stronger money management skills. We've partnered with local schools, community centres, and families who believe financial literacy shouldn't wait until adulthood.

Explore Our Programmes

Our Core Values

The principles that guide everything we do at bloom-bits.

Accessible Learning

Financial education should be available to every child, regardless of their family's economic background. We keep our programmes affordable and offer scholarship places each term.

Practical Application

Theory without practice is forgettable. Every concept we teach comes with hands-on activities that let children apply their knowledge in realistic scenarios.

Age-Appropriate Content

A seven-year-old and a seventeen-year-old need different approaches. We carefully tailor content, language, and activities to match each age group's cognitive development.

Meet the Team

Dedicated educators passionate about financial literacy.

SW

Sarah Williams

Founder & Lead Educator

Former maths teacher with 12 years in education. PGCE from Cardiff University. Certified Financial Education Instructor.

JE

James Evans

Programme Developer

Background in behavioural economics. Creates our curriculum and assessment frameworks. MSc Economics, Bristol.

LP

Lucy Price

Youth Workshop Leader

Specialises in teen engagement. Previously ran youth programmes for a national charity. Expert in interactive learning methods.

DT

David Thomas

Schools Liaison

Manages partnerships with Cardiff schools. 15 years in educational administration. Ensures seamless integration of our programmes.

850+
Students Educated
12
Partner Schools
94%
Satisfaction Rate
2019
Year Founded

Our Approach to Teaching

What makes bloom-bits different from traditional financial education.

Learning by Doing

Children don't just hear about budgeting—they manage pretend budgets. They don't just learn about saving—they set goals and track progress. Experience cements knowledge.

Positive Money Mindset

Money shouldn't cause anxiety or confusion. We build healthy attitudes toward finances, teaching that money is a tool to be understood, not feared.

Family Involvement

Parents receive regular updates and take-home activities. Financial education works best when reinforced at home, so we make that easy for families.

Want to Learn More?

We'd love to discuss how bloom-bits can help your child or school. Get in touch for a friendly conversation about our programmes.

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